Get MORE Facebook Fans & Likes
More and more businesses are going online and are doing online business marketing. This means that even if you have a strong presence in your town, city, region, or country, you will still be facing stiff competition from companies in other parts of the world. Elaborate business marketing is the only solution if you want to be competitive.
Traditional business marketing techniques like direct mail marketing, classified ads, and ads on TV and radio are being replaced by online business marketing. There are several Internet business marketing ideas that will help you have an effective marketing campaign.
1) Email marketing: Email marketing, as the term suggests, is all about marketing your products/services, brand, or business via electronic mail. You create a mailing list of potential customers over time and send emails regularly or whenever there is something important you want to communicate. This is an effective online business marketing strategy since you will reach the targeted audience, the message will reach the intended audience immediately, you will get valuable feedback, you can reach a global audience, it is convenient, and you will not spend much.
2) Affiliate marketing: Affiliate marketing involves the use of affiliates to sell your products/services for a commission. You could also hire resellers. Affiliate marketers and resellers will not work for you and you will be under no obligation to give any benefits. This is a good option because the affiliates and the resellers will be motivated to work since they are getting a commission for every sale made.
3) Blogging: Blogging gives you an avenue to communicate new releases and other developments in your company in an unlimited number of words. You can include links to your website in a blog. Blogging is a good online business marketing technique since readers can leave comments that you can respond to.
4) Online press releases: Press releases give you a free way to advertise to a global audience. You could use your press release for such purposes as announcing new products and even reputation management. You are allowed to use contextual links in press releases.
5) Article marketing: You could write articles and submit them in article submission directories. This is free of charge. Article submission brings you out as a professional in your niche. You are allowed to have a link to your website at the article?s resource box.
6) SEO: Search engine optimization or SEO helps you in online business marketing since it increases your ranking in search engine results pages or SERPs. The increased visibility means more visitors and consequently more sales.
Targeted Email Advertising
Source: http://www.majon.com/blog/internet-marketing/2012/09/effective-online-business-marketing-ideas/
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